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Market4Demand Announces New Speaker for its Value-Based Marketing Series Delivered to Entrepreneurial and Venture Capital Communities
Marketing Arts' Robert M. Wright, Known for Innovative Marketing Launch Methodology, to Join Marketing Educational Series for Entrepreneurs Speaker Panel
SAN FRANCISCO, Calif. — April 16, 2002 — Market4Demand, Inc., a Silicon Valley technology marketing services firm, today announced that Robert M. Wright, principal of Marketing Arts, a marketing launch expert, has joined its speaker panel to teach entrepreneurs a unique launch methodology. This Launch process is a proven method to help technology companies make a bigger impact in the market and build sustainable leadership positions. As part of the relationship, Marketing Arts will deliver technology marketing launch best practices at the SBA Cisco Systems San Jose Entrepreneur Center and other premier Silicon Valley entrepreneurial and venture communities.
"Marketing Arts values Market4Demand's commitment to advancing value-based marketing delivered in a convenient, no nonsense approach. It's the perfect fit for Marketing Arts and our goal to provide ongoing professional, real-world advice and assistance to entrepreneurs and marketing executives in the area of marketing launches. This is the only series I'm aware of that consistently addresses the most critical marketing requirement of technology companies today-increasing shareholder and customer value," said Robert M. Wright, principal of Marketing Arts.
"Mr. Wright has orchestrated over 90 product and company launches so leveraging Mr. Wright's launch expertise will allow Market4Demand's Marketing Educational Series for Entrepreneurs to continue to provide best practices information on timely and critical technology marketing subjects," said Sarah Autrand, founder and chief executive officer at Market4Demand. "Together with Marketing Arts, we can provide expert, insider knowledge based on real-world experience, so that entrepreneurs, senior marketing executives and investors can avoid the most common, costly pitfalls of technology startups."
More on the Marketing Educational Series for Entrepreneurs
Market4Demand's multi-session educational series, sponsored by BoldFocus, Ignite PR and The Young Group, teaches entrepreneurs how to emulate best practices in Marketing with an emphasis on improving shareholder and customer value through increased revenues and profits. The hands-on seminars offer more than a dozen seasoned marketing veterans among its panel of speakers. The series is the only program that provides the benefits of both expert knowledge and real-world experience to entrepreneurs funded by venture capitalists or angel investors. The workshops, held at both venture capital firms and prominent entrepreneurial centers in Silicon Valley, are open to all executive management within an organization whether the events' individual participants have functional roles in marketing, sales or other strategic decision-making positions. For more information and to join the event notification e-list, send an email.
About Marketing Arts
Marketing Arts, Inc. is a strategic marketing consulting firm headquartered in San Francisco that helps technology companies increase their revenues and valuations by designing high-impact company, product and service launches. Robert M. Wright, who has more than 15 years of experience in the software and Internet industry, founded the company. He has successfully completed more than 90 launches. Clients include PeopleSoft, BEA and Icarian. Marketing Arts' collaborative and customized approach provides companies with both the framework and knowledge to deliver a high impact product launch necessary to build a sustainable leadership position in today's market. The Marketing Arts process is proven, practical and delivers both quick and dramatic results. To learn more about Marketing Arts, visit: www.marketingarts.com, send an email to info@marketingarts.com
or call (415) 383-7906.
About Market4Demand
Market4Demand, a technology marketing services firm located in San Francisco, delivers strategic and tactical marketing services that help increase shareholder and customer value. Market4Demand specializes in marketing planning and implementation, interim marketing management, and marketing communications. The company offers expertise in both enterprise and consumer technology solutions. In 2001, it launched Market4Demand's Marketing Educational Series for Entrepreneurs (MESE), a sequence of workshops developed to empower entrepreneurs with practical, value-based technology marketing best practices. For more information about Market4Demand's services and Market4Demand's Marketing Educational Series for Entrepreneurs (MESE) visit www.market4demand.com.
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